Top Ten Reasons to Get Rich's Free CRM Letter!

- I am passionately committed to the success of your CRM project.
- I won’t let you forget that CRM is a journey, not just installing (or signing up for!) the latest hot CRM
program.
- Unlike too many CRM gurus, I’ve sold a day or two (try 30 years!) in my life. So, I am intimately aware of
the challenges you face daily.
- I will nag you to grow your CRM system to take better care of your customers. Then, praise you for the new
business that will follow.
- I don’t take any guff from the pretty boys in suits who blow in my ear to get me to write nice things about
their CRM programs.
- Your CRM solution is just one piece of the puzzle. So, I will share the fruits of my ongoing research into
the best new sales & marketing thinking with you as well.
- My priorities are consistent. First, I look at things from the perspective of the sales people who must use
these programs every day. Then, I look at things from the perspective of sales management. Then I study the
cross department interaction with marketing, support and operations. Finally, I look at things from the
perspective of the IT manager. Too many analysts turn these priorities upside down.
- I think this should be fun. So you won’t read anything from me that sounds like a Bostonian analyst with
their head up their posterior region.
- I vow to be your CRM Truth Detector. There is still way too much hype in this business. I have the
perseverance to cut through the hype to get to the truth for you.
- I am in this for the long haul! I have already been at this longer than most people in the CRM business. I
never thought it would take this long, but until everyone in sales & marketing gets their CRM act together,
I’ll be here, working with you!
If you really are the kind of person who prefers a bribe to get your subscription, send me an email and I will
send you a special report or motivational ebook absolutely free of charge!
Free - CRM Advice, Breaking News and Rich's Unique Diatribes on all things CRM!
Though I do make additions and updates to this web site everyday, web sites are static by nature. There are just
a lot of issues that need to be covered in-depth and fast - like in a newsletter! So, to help you stay informed
about the important issues in this crazy CRM world I send out this newsletter to cover the breaking issues that
might not fit on a page in the web site.
Thanks,
Rich Bohn
- What I really need here is your name and email address. The other stuff just helps me get to know you a
little better!
- If I know which CRM solution you already use, I will send you any special alerts that apply to your
program.
- If you tell me the greatest CRM challenge you are facing, it will help me improve the content on this site.
If I can solve your specific challenge, I will let you know!
- The Birthday is optional too! But I do like to send out Birthday Greetings!
Don't worry -- your email address will never be rented, traded or sold. Your e-mail address is not made
available to anyone -- period. I hate spam just as much, maybe even more, than you do. Your complete
confidentiality is guaranteed. By subscribing you will not receive a bunch of unwanted junk e-mail!
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