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In-Depth Review
SalesCenter
Autobase, Inc.
201 W. 103rd Street, Suite 600
Indianapolis, IN 46290
Telephone: 317-842-4242
Fax: 317-842-1400
Email: info@autobase.net
Web:
http://www.autobase.net/
Autobase, Inc., developers of automotive CRM software, has specialized in
providing the automotive retail market with premier customer relationship
management (CRM) solutions since 1988. The company has a rich history,
strong reputation, comprehensive industry knowledge, and pioneering work in
feature-rich CRM and BDC technology have long impacted the bottom line for
aggressive dealers nationwide.
Breaking News:
Dominion Enterprises Acquires Autobase, Inc.
NORFOLK, VA - Dominion Enterprises, a leading media and information
services company, announced today that it has acquired Autobase, the leading
supplier of auto dealership marketing and sales solutions. Terms of the
transaction were not disclosed.
Founded in 1988 and headquartered in Indianapolis, Autobase is the pioneer
of customer relationship management (CRM) tools for the automotive retail
industry. The company provides marketing and sales solutions through
world-class software products and services to more than 25,000 users in over
1,800 automotive dealerships nationwide. The company employs 140 people in
Indianapolis, Cleveland and Chicago.
“Traditional sales processes in the auto dealer market have been slow to
evolve, but the benefits of using CRM tools are quickly becoming essential.
As the 22,000 franchise auto dealers in the U.S. move to adopt a
results-based sales process, Autobase is a trusted brand that can fill this
need,” said Mitch Brooks, executive vice president of Dominion Enterprises.
Conrad M. Hall, president and chief executive officer of Dominion
Enterprises, said of the acquisition, “We view this acquisition as an
exciting new addition to our growing portfolio of automotive businesses that
help auto dealers sell more cars with technology and Web solutions.
Autobase was the first to establish CRM tools for the automotive industry
and we are proud to welcome them to the Dominion Enterprises family.”
Dominion Enterprises’ portfolio of businesses for the automotive industry
currently includes: Dealer Specialties, the nation’s leader in delivering
photo and video collection services, used vehicle window stickers, inventory
management and Internet data distribution services; @utoRevenue, an industry
leader in delivering comprehensive multi-channel customer contact solutions;
Dealerskins, a Web design and solutions provider for automotive dealers;
InterActive Financial Marketing Group, a special finance lead generation and
marketing company serving franchise auto dealers nationwide; Cross-Sell, the
largest national provider of accurate and quick-to-market sales data for new
and used cars; Just Automotive, a direct marketing company offering
dealerships nationwide targeted solutions to reach car buyers more cost
effectively; Mailmark, an industry-leading direct marketer; SelectQu, a
premier provider of data integration software solutions to
automotive-related businesses; XIGroup, a Web design and Internet marketing
company for franchise and independent auto dealers nationwide.
Bryan D. Anderson, founder and president of Autobase, will continue to lead
the company as general manager. “We simply couldn’t find a better partner
than Dominion Enterprises. They have tremendous resources and are willing to
invest in long term objectives. They care deeply about their employees and
their customers,” said Anderson.
The Autobase purchase is Dominion Enterprises’ second acquisition in the
automotive segment in the last two weeks. On June 5, as previously
announced, the company purchased InterActive Financial Marketing Group, a
special finance lead generation and marketing company, based in Richmond,
Va.
About Dominion Enterprises
Dominion Enterprises, headquartered in Norfolk, Va., is a leading media
and information services company serving employment, real estate,
automotive, recreation and industrial markets in the United States. The
company operates a variety of technology businesses that offer Internet
marketing, Web site design and hosting, lead generation, CRM, and data
capture and distribution services including Advanced Access, PowerSports
Network, and Dealer Specialties. The company has more than 500 paid and free
magazine titles such as The Employment Guide, For Rent, Harmon Homes, Boat
Trader, Cycle Trader and RV Trader with a combined weekly circulation of
over 5 million, and more than 40 market-leading Web sites such as
EmploymentGuide.com, ForRent.com, Homes.com, and TraderOnline.com, reaching
more than 8 million unique monthly visitors. The company has nearly 7,000
employees nationwide and 2006 annual revenue of more than $850 million. For
more information, visit
http://www.DominionEnterprises.com.
Press Contact
Jennifer Butsch
757-351-7951 (office)
703-772-2599 (cell)
jennifer.butsch@dominionenterprises.com
Product: SalesCenter
Current Version:
Category: SaaS Small Enterprise CRM Solution
Sub-Category: Vertical Solution - Auto Dealers
Client Platform:
Server Platform:
Database Platform:
Over 15,000 auto professionals go to work every day and use Autobase
Sales CenterTM to sell more cars. Sales CenterTM, the flagship of the
Autobase suite, is now in its sixth generation of development and boasts
over 17 years of successful implementation in dealerships of every
demographic. Focusing primarily on closely managing lead and contact
management in the dealership, the product offers a high degree of
customization for business rules, data fields, user access and forms ranging
from appraisal forms to deal worksheets.
Major components of the Autobase Sales Center include:
Targeted Letters and Email
Professionally written, easily revised, and printed in-house with
envelopes is just the beginning of a description of the letter process from
Autobase Sales Center. The customizable Daily Run intelligently considers
client preferences and automates communication via letters, email, or
high-impact Autobase WebAds.
Interactive Logbooks
Not only does Autobase Sales Center replace the handwritten desk log, but
it also offers a wide variety of supplemental logs that easily track
customers before, during, and after the sale. Leads, floor traffic,
appraisals, orders, sold units, service customers, and saved deals are
effortlessly categorized, putting management in control of every source of
potential business.
Strategic Business Planners
365 days a year, rain or shine - Autobase Sales Center offers salespeople
a game plan for contacting prospects and owners. The guesswork is taken out
of whom to call, when to call, and what to say. Management is given access
to the same information, providing unprecedented interaction with the sales
force.
Dynamic Reports
As the quality, quantity, and accessibility of customer data is
established through Autobase Sales Center, a wide array of reports is ready
to turn that data into more sales. Rather than compiling reports only at
month end, management regularly reviews the performance of their staff at a
moment's notice, allowing them to impact sales before "this month" becomes
"last month."
Autobase Sales Center 6 seamlessly integrates with our CRM Enhancements to
deliver a tailored solution for your dealership.
For pricing details, please contact the company directly.
We have no plans to review this product at this time.
CRM solutions for auto dealers is a larger, but narrow vertical market.
We have yet to focus on this market, so we cannot make a meaningful
recommendation for this program at this time.
Short List:
If you are considering this program, you should also look at these other
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