.
If you are just beginning your own needs analysis
process, you might find it helpful to review the questions I ask people when
I help them choose the best program for them.
CRM Software Locator
To try to quickly find information on a specific CRM
solution, check out one of the following two pages.
Platform Specific Solutions
There are many situations that might cause you to zero
in on a specific "short list" of potential strategic solutions.
For example, you may require a solution that supports a specific
hardware or software platform.
Or, you might work in a specific vertical market that has well defined
requirements. If so, check out
the following page:
Tactical Solutions
Even if you already have a good CRM solution, don't
overlook the benefit of applying one (or more!) of these Tactical
Solutions to your sales situation.
Vertical Solutions
I have always been surprised at how few CRM
developers actually focus on providing genuine solutions tailored to
specific vertical markets! That said, there are some good ones out there
and on this page I will try to guide you through the maze to find them!
CRM Expertise by Country
This list is designed to help you find a qualified
CRM vendor in different countries around the world. If you already have
a CRM program that interests you, your software developer can probably
refer you to a reseller faster than I can! However, as I identify CRM
developers active in a given country, I will add them to this list.
Publicly Traded Solutions
Many of you folks send me questions seeking
investment advice. I don't give investment advice! If you want to pursue
an investment in a CRM solution provider, I provide the following list
as a service to you all!
Who bought whom?
Your guide to CRM Acquisitions
Review Process
If you want to know just how I go about reviewing
and making sense of the many programs in the CRM space, stop at this
page. You will find a complete discussion of my review process.
Rich's Blog
Here, I post my thoughts on assorted CRM topics
that might not fit into the more structured confines of this web site!
You can automatically download my Blog updates using your favorite RSS
compatible news reader.
CRM Resources
Here, I try to post answers to the general
questions I get all the time, like what are the good trade shows? What
are the other useful web sites? You get the idea. I'll add pages as new
topics emerge.
Show Schedule
CRM Consultant's Registry
Here, I try point you to the most reliable
consultants and resellers in the CRM business.
Snake Bite Kit
Many people in sales & marketing are on a never
ending quest for the "silver bullet," the magic answer that will mean no
more prospecting, lost sales, or whatever. Some of you might even think
CRM is your "silver bullet." Well, I grew up in the Vince Lombardi
school of management and there ain't no silver bullet folks! If you have
some fundamental problems with your sales or marketing strategies, CRM
won't make them magically disappear. Success in sales is based on doing
a whole lot of little things - just right. But, I know you are all too
busy to try and master all of these little things. That's why I call
this section the "Snake Bite Kit." If you have ever been hiking in
rattlesnake country, you probably carried a snake bite kit. You hope you
never need it. But if you do, you need it bad! Treat these pages as your
own sales & marketing snake bite kit. The next time you get bitten by
some sales or marketing problem, perhaps you will find some instant
relief here! This is also where I provide my Rich's Recommended Reads
and Rich's Recommended Web Sites for each topic listed.
Many of my readers say this is their favorite part of
this web site!
Rich's Recommended Reads
Anyone who has been to my office is immediately
blown away by the several walls full of sales, marketing and business
books found there. Yes, I do read all of this stuff. I can't get enough
of it! So, I will also share any interesting ideas that I discover in my
everyday reading here in these pages, as well as my own reviews of
noteworthy sales & marketing books. Where publishers and authors
cooperate, I will include excerpts from the better titles. I will post
my own favorite titles in each important category, just look for the
heading "Rich's Recommended Reads" on many of the pages on this web
site. Finally, to make it easier for you to purchase any of these books,
I have arranged a direct link to internet bookseller, Amazon.com, for
each of the titles I recommend.
Hint: Click the following banner to review my
current "Must Read!" title.
Meet Rich Bohn
O.K. If
you've made it this far, you deserve an answer to the simple question,
"Who the hell is this guy?"
Click below to find out more.
