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In-Depth Review
Cream CRM
Campware
Na viničních horách 24a
160 00 Prague 6, Czech Republic
Telephone: (420 2)
3333-5356
Fax: (420 2) 2431-5419
Email: contact@campware.org
Web:
http://www.campware.org/en/camp/cream_news/
Campware is an initiative of Media Development Loan Fund's Center for
Advanced Media-Prague (CAMP)
Media Develoment Loan Fund (MDLF) launched the Campware initiative in March
2001 as a platform for open source solutions for independent news media
organizations in emerging democracies. The initative is coordinated by
MDLF's new-media arm, the Center for Advanced Media--Prague (CAMP).
Campware grew out organically from the need of MDLF's CAMP to provide
cost-effective, open solutions for a number of new-media projects it was
pursuing.
While searching for such solutions (from 1999 onwards), CAMP realized that
most available software solutions for print and radio catered to commercial
players in the West and were thus beyond the financial reach of independent
media in emerging democracies. At the same time, open source software tended
to cater to the geek/webmaster community and as such was not tremendously
suitable for journalists. Mulitlinguality or Unicode-support were just an
occasional afterthought.
CAMP's main idea was that software developed and distributed under the
Campware initiative should be user-centric, i.e. built explicitly for the
end user. Our first project, Campsite, first released in March 2001,
embodied such ideals. For example, we called things the way they are called:
our article was an "article," not an "asset"; our images were called images
not "objects"; Campsite's user interface was automatically customized to
each user based on his rights, so there were almost no "You don't have the
right to do this, please contact your administrator" messages. And all of
this the end user could read in her very own language.
Campware continues to adhere to the logic of short learning curves and
non-mystifying interfaces in all its projects, from the Cream customer
relationship management software for newspapers, to the emerging LiveSupport
radio automation solution.
DLF's active partners in Campware are Redaktion und Alltag (Berlin) and the
Department of Digital Design of the Parsons School of Design (New York).
Campware is open to cooperation with likeminded projects.
Product: Cream CRM
Current Version:
Category: On-Premise Mid Market CRM Solution
Sub-Category: Open Source Solution
Client Platform:
Server Platform: Java SDK 1.4.2_XX / Tomcat
4.1.31
Database Platform: PostgreSQL 7.3.4 or above
Cream is a multilingual customer relationship management (CRM) system for
media organizations that features powerful modules for sales automation,
customer service, subscription management, incoming and outgoing email,
template-based HTML newsletters, and a WYSIWYG editor.
For pricing details, please contact the company directly.
We have yet to review this product.
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