.
In-Depth Review
MySAP® CRM
SAP America Inc.
3999 West Chester Pike
Newtown Square, PA 19073
Telephone: 610-661-1000
Toll Free: 888-727-1993
Email:
Web:
http://www.sap.com/usa/smallbusiness/solutions/overview/index.epx
SAP Americas is a subsidiary of SAP AG, the world's largest
inter-enterprise software company and the third-largest software supplier
overall. SAP Americas's corporate headquarters is located in Newtown Square,
PA, a suburb of Philadelphia. Our officers and executives lead a team of
professionals dedicated to delivering high-level customer support and
services.
Founded in 1972, SAP is the recognized leader in providing collaborative
business solutions for all types of industries in every major market. The
company, headquartered in Walldorf, Germany, employs more than 32,000 people
in more than 50 countries.
Experience, Knowledge, and Technology for Maximizing Business
SAP has leveraged our extensive experience to deliver mySAP Business
Suite, the definitive family of business solutions for today's economy.
These solutions are open and flexible, supporting databases, applications,
operating systems, and hardware from almost every major vendor. What's more,
mySAP Business Suite allows employees, customers, and business partners to
work together successfully -- anywhere, anytime.
By deploying the best technology, services, and development resources, SAP
has delivered a business platform that unlocks valuable information
resources, improves supply chain efficiencies, and builds strong customer
relationships. And through the Global Solution Center, SAP Americas
identifies customer needs and develops solutions to meet these needs.
SAP is listed on several exchanges, including the Frankfurt Stock Exchange
and the New York Stock Exchange, under the symbol "SAP."
For more details, see:
http://www.sap.com/usa/index.epx
Product: MySAP® CRM
Current Version:
Category: On-Premise Large Enterprise CRM
Solution
Sub-Category:
Client Platform:
Server Platform: SAP NetWeaver
Database Platform: Microsoft SQL Server, Oracle
Businesses large and small have discovered that SAP Business Suite is the
world's most comprehensive family of adaptive business applications,
providing best-of-breed functionality built for complete integration,
industry-specific functionality, unlimited scalability, and easy
collaboration over the Internet.
Individually, SAP Business Suite applications help you manage your most
critical business processes. Collectively, they form a tightly integrated
suite that adds value to every facet of your organization – and your
external value chain.
SAP Business Suite applications are based on the SAP NetWeaver platform, an
integration and application platform. This reduces total cost of ownership
across the entire IT landscape and supports the evolution of SAP Business
Suite to a services-based architecture.
- SAP Customer Relationship Management
- SAP ERP
- SAP Product Lifecycle Management
- SAP Supply Chain Management
- SAP Supplier Relationship Management
Software for Enabling CRM Without Compromise
In an environment where many companies have lost sight of the real
meaning of CRM, it's critical to remember what CRM is about. It's about
acquiring and retaining customers, improving customer loyalty, gaining
customer insight, and implementing customer-focused strategies. A true
customer-centric enterprise helps your company drive new growth, maintain
competitive agility, and attain operational excellence.
That's why SAP has introduced "CRM without compromise." We've listened to
the needs of our customers – for rapid adoption and user productivity, quick
time to value, and seamless, best-practice operations between front- and
back-office. You can avoid CRM tradeoffs with applications that are:
- Simple – Drive user uptake and effectiveness with an intuitive,
Web-based user interface that's unified across our CRM solutions –
delivering deep CRM capabilities uniquely tailored for business users.
- Flexible – Choose the right CRM solution for the right situation
with flexible deployment models that include on-premise, on-demand, and
hybrid.
- Comprehensive – Provide an exceptional and consistent customer
experience with front-office capabilities for all channels across
marketing, sales, and service; embedded analytics; and end-to-end,
industry-specific processes – delivered on the proven SAP NetWeaver
platform.
SAP CRM has helped the best-run companies in more than 25 industries make
the most of relationships with customers by capitalizing on customer
insight, improving front-line efficiency and effectiveness, streamlining
critical business processes across and beyond customer touch points, and
quickly adapting to changing business and customer needs.
Features & Functions
SAP Customer Relationship Management (SAP CRM) includes features and
functions to support core business processes in the following areas:
-
Marketing – Analyze, plan, develop, and execute all
marketing activities through all customer interaction points. This
central marketing platform empowers marketers with complete business
insights – enabling you to make intelligent business decisions and to
drive end-to-end marketing processes. Quickly deploy marketing
functionality in an on-demand model and transition to SAP CRM as
business needs evolve.
-
Sales – Maintain focus on productive activity to acquire,
grow, and retain profitable relationships with functionality for sales
planning and forecasting, territories, accounts, contacts, activities,
opportunities, quotations, orders, product configuration, pricing,
billing, and contracts. Quickly deploy sales management functionality in
an on-demand model and transition to SAP CRM as business needs evolve.
-
Service – Drive service revenue and profitability with
support for service sales and marketing; service contract management;
field service; e-service; workforce management; and channel service.
Call centers, field service, and e-service provide various flexible
delivery options. Quickly deploy service functionality in an on-demand
model and transition to SAP CRM as business needs evolve.
-
Partner channel management – Attain a more profitable and
loyal indirect channel by managing partner relationships and empowering
channel partners. Improve processes for partner recruitment, partner
management, communications, channel marketing, channel forecasting,
collaborative selling, partner order management, channel service, and
analytics for partners and channel managers.
-
Interaction center – Maximize customer loyalty, reduce
costs, and boost revenue by transforming your interaction center into a
strategic delivery channel for marketing, sales, and service efforts
across all contact channels. Activities such as telemarketing,
telesales, customer service, HR and IT help desk, and interaction center
management are supported.
-
Web channel – Increase sales and reduce transaction costs
by turning the Internet into a valuable sales, marketing, and service
channel for businesses and consumers. Increase profitability and reach
new markets with functionality for e-marketing, e-commerce, e-service,
and Web channel analytics. Deploy these capabilities directly against
SAP ERP or with SAP CRM as a fully integrated customer channel.
SAP CRM also supports several
industry-specific processes with functionality designed to meet the
individual needs of diverse industry groups.
For pricing details, please contact the company directly.
We have no plans to review this product at this time.
Have a question about this program?
Then please just email me your question! If the answer is short
& sweet, I will pop you back an answer. If the question requires further
research, I will look into it and post the reply on my blog,
AskRichBohn.com, to share with
others. As always, you can email me at
rich@sellmorenow.com !
Need help searching this site? Try this!
