SalesCenter
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In-Depth Review

SalesCenter


 
Autobase, Inc.
201 W. 103rd Street, Suite 600
Indianapolis, IN 46290

 

Telephone:  317-842-4242
Fax: 317-842-1400
Email: info@autobase.net
Web:  http://www.autobase.net/

 

 

 

About the Company:

Autobase, Inc., developers of automotive CRM software, has specialized in providing the automotive retail market with premier customer relationship management (CRM) solutions since 1988. The company has a rich history, strong reputation, comprehensive industry knowledge, and pioneering work in feature-rich CRM and BDC technology have long impacted the bottom line for aggressive dealers nationwide.

 

Breaking News:

Dominion Enterprises Acquires Autobase, Inc.

NORFOLK, VA - Dominion Enterprises, a leading media and information services company, announced today that it has acquired Autobase, the leading supplier of auto dealership marketing and sales solutions. Terms of the transaction were not disclosed.

Founded in 1988 and headquartered in Indianapolis, Autobase is the pioneer of customer relationship management (CRM) tools for the automotive retail industry. The company provides marketing and sales solutions through world-class software products and services to more than 25,000 users in over 1,800 automotive dealerships nationwide. The company employs 140 people in Indianapolis, Cleveland and Chicago.

“Traditional sales processes in the auto dealer market have been slow to evolve, but the benefits of using CRM tools are quickly becoming essential. As the 22,000 franchise auto dealers in the U.S. move to adopt a results-based sales process, Autobase is a trusted brand that can fill this need,” said Mitch Brooks, executive vice president of Dominion Enterprises.

Conrad M. Hall, president and chief executive officer of Dominion Enterprises, said of the acquisition, “We view this acquisition as an exciting new addition to our growing portfolio of automotive businesses that help auto dealers sell more cars with technology and Web solutions.

Autobase was the first to establish CRM tools for the automotive industry and we are proud to welcome them to the Dominion Enterprises family.”

Dominion Enterprises’ portfolio of businesses for the automotive industry currently includes: Dealer Specialties, the nation’s leader in delivering photo and video collection services, used vehicle window stickers, inventory management and Internet data distribution services; @utoRevenue, an industry leader in delivering comprehensive multi-channel customer contact solutions; Dealerskins, a Web design and solutions provider for automotive dealers; InterActive Financial Marketing Group, a special finance lead generation and marketing company serving franchise auto dealers nationwide; Cross-Sell, the largest national provider of accurate and quick-to-market sales data for new and used cars; Just Automotive, a direct marketing company offering dealerships nationwide targeted solutions to reach car buyers more cost effectively; Mailmark, an industry-leading direct marketer; SelectQu, a premier provider of data integration software solutions to automotive-related businesses; XIGroup, a Web design and Internet marketing company for franchise and independent auto dealers nationwide.

Bryan D. Anderson, founder and president of Autobase, will continue to lead the company as general manager. “We simply couldn’t find a better partner than Dominion Enterprises. They have tremendous resources and are willing to invest in long term objectives. They care deeply about their employees and their customers,” said Anderson.

The Autobase purchase is Dominion Enterprises’ second acquisition in the automotive segment in the last two weeks. On June 5, as previously announced, the company purchased InterActive Financial Marketing Group, a special finance lead generation and marketing company, based in Richmond, Va.

About Dominion Enterprises

Dominion Enterprises, headquartered in Norfolk, Va., is a leading media and information services company serving employment, real estate, automotive, recreation and industrial markets in the United States. The company operates a variety of technology businesses that offer Internet marketing, Web site design and hosting, lead generation, CRM, and data capture and distribution services including Advanced Access, PowerSports Network, and Dealer Specialties. The company has more than 500 paid and free magazine titles such as The Employment Guide, For Rent, Harmon Homes, Boat Trader, Cycle Trader and RV Trader with a combined weekly circulation of over 5 million, and more than 40 market-leading Web sites such as EmploymentGuide.com, ForRent.com, Homes.com, and TraderOnline.com, reaching more than 8 million unique monthly visitors. The company has nearly 7,000 employees nationwide and 2006 annual revenue of more than $850 million. For more information, visit http://www.DominionEnterprises.com.

Press Contact

Jennifer Butsch
757-351-7951 (office)
703-772-2599 (cell)
jennifer.butsch@dominionenterprises.com

Product:  SalesCenter
Current Version:
Category:  SaaS Small Enterprise CRM Solution
Sub-Category:  Vertical Solution - Auto Dealers
Client Platform:
Server Platform:
Database Platform:
About the Product:

Over 15,000 auto professionals go to work every day and use Autobase Sales CenterTM to sell more cars. Sales CenterTM, the flagship of the Autobase suite, is now in its sixth generation of development and boasts over 17 years of successful implementation in dealerships of every demographic. Focusing primarily on closely managing lead and contact management in the dealership, the product offers a high degree of customization for business rules, data fields, user access and forms ranging from appraisal forms to deal worksheets.

 

Major components of the Autobase Sales Center include:

Targeted Letters and Email

Professionally written, easily revised, and printed in-house with envelopes is just the beginning of a description of the letter process from Autobase Sales Center. The customizable Daily Run intelligently considers client preferences and automates communication via letters, email, or high-impact Autobase WebAds.

Interactive Logbooks

Not only does Autobase Sales Center replace the handwritten desk log, but it also offers a wide variety of supplemental logs that easily track customers before, during, and after the sale. Leads, floor traffic, appraisals, orders, sold units, service customers, and saved deals are effortlessly categorized, putting management in control of every source of potential business.

Strategic Business Planners

365 days a year, rain or shine - Autobase Sales Center offers salespeople a game plan for contacting prospects and owners. The guesswork is taken out of whom to call, when to call, and what to say. Management is given access to the same information, providing unprecedented interaction with the sales force.

Dynamic Reports

As the quality, quantity, and accessibility of customer data is established through Autobase Sales Center, a wide array of reports is ready to turn that data into more sales. Rather than compiling reports only at month end, management regularly reviews the performance of their staff at a moment's notice, allowing them to impact sales before "this month" becomes "last month."

Autobase Sales Center 6 seamlessly integrates with our CRM Enhancements to deliver a tailored solution for your dealership.

Price:

For pricing details, please contact the company directly.

 

 

In-Depth Review:

We have no plans to review this product at this time.

 

Executive Summary:

CRM solutions for auto dealers is a larger, but narrow vertical market. We have yet to focus on this market, so we cannot make a meaningful recommendation for this program at this time.

 


Short List:

If you are considering this program, you should also look at these other CRM solutions:

 

Company Product
 ADP Dealer Services  ADP w.e.b.Suite™
 Cobalt Group  Cobalt Prospector
 iCarMagic  iCarMagic.com

 

 

 


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