In-Depth Review

About the Company:

Based in Boca Raton, Florida, with additional offices in Houston, Texas and San Francisco, California, Aplicor is a global software publisher of easy-to-use and integrated sales, marketing and customer service (collectively CRM) web-based software solutions which improve marketing efforts, increase sales win rates, enhance customer service levels and reduce both the cost of providing services and customer churn. The company’s CRM applications are designed for small and midsize business (SMB) organizations as well as divisions or departments of enterprise organizations who prefer to avoid high-dollar capital expenditures for information systems in favor of a pay-as-you-go subscription purchase that includes all IT, support staffing and equipment.

Since 1999, Aplicor has pioneered easy-to-use and feature rich CRM accessibility at a price point that continues to be the most aggressive in the industry. When Aplicor first released its full-featured online CRM application, the concept of providing enterprise-level CRM applications online, on-demand and at a fraction of the cost of client/server systems was yet unproven. Since that time, the 'software as a service' (SaaS) theory has evolved into a billion dollar industry, the subscription pricing model has become a preferred acquisition method and the Internet has dominated as a delivery mechanism that removes the IT administration and headaches for organizations of all sizes. Aplicor's original vision had the foresight to create what is today still an unmatched solution:

• The delivery of unique client systems instead of generic, homogenized programs shared in mass. Only Aplicor used a 'private assembly' development model in order to provide every client system autonomy and application versioning. Aplicor clients operate their own unique systems and choose if and when to upgrade.
• A focus on business processes over individual transactions. Only Aplicor provides an embedded Workflow Designer and Content Management System (CMS) so that best practices and business processes can be documented, integrated and automated throughout the organization.
• A focus on information and analysis over data and static reports. Only Aplicor provides a customizable reports library, report writer and complete data warehousing and decision support system (DSS).
• A complete front-to-back office business systems suite. Only Aplicor provides a single CRM (front-office) and ERP (back-office) hosted and non-hosted application. One vendor, one integrated solution, one invoice and with no outside integration or vendor finger pointing.
• Single source accountability. Aplicor strives for trusted business partner relationships and as a single source provider can take accountability for success. Instead of acting as a faceless or even arrogant vendor, or relegating relationships to third parties, Aplicor seeks a true business partner relationship with every client. We consider ourselves our clients outsourced business systems expert and an extension of our client's IT operations. We've built a business model and culture based on accountability, trust, first name relationships and consistent value-add.

Product:  Aplicor CRM

About the Product:

The Aplicor software solution is an integrated, wireless and Web-based CRM suite which includes Sales Force Automation, Marketing Automation, Project Office, Customer Support and Enterprise Portal. The entire CRM suite is quick to deploy and easy to use. Aplicor CRM helps organizations acquire, retain and grow profitable customer relationships by automating sales and customer support activities, providing a holistic view of the customer relationship across the organization, measuring relationship value and treating different customers differently (for example, identifying and treating the most valuable customers uniquely).

The company’s CRM applications are designed for mid-market organizations as well as divisions or departments of larger organizations who prefer a pay-as-you-go subscription purchase that includes all IT and support staffing instead of the high-dollar capital outlay for a software license and the additional funds required for implementation consulting services and the hiring of additional IT or support resources.

The Aplicor solution is a sophisticated CRM product suite, designed from the ground up to use the Internet for online, real-time delivery, entirely customizable based on individual or group preferences and delivered at a price, implementation timeframe and usability level that truly meet mid-sized organizations user expectations, procurement requirements and business objectives. The application suite provides sophisticated CRM functionality previously only available to larger organizations with the IT resources and financial means to invest hundreds of thousands of dollars. Aplicor delivers 'big business benefit for a small business investment'.

The company's business applications are offered on an ASP hosting basis for a monthly pay-as-you-go rental fee. The product acquisition, implementation and time-to-production are achieved in a fraction of the time of comparable applications. Similarly, the acquisition costs are almost eliminated and the overall Total Cost of Ownership (TCO) is a fraction of comparable solutions.

Price:

For pricing details, please contact the company directly.

In-Depth Review:

We have yet to review this product.

For an independent point of view, see:

http://www.crmgal.com/aplicor-review.htm

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